For seven years, Joe spent nearly 12 hours a day sitting in an empty room, living on less than $10,000 a year and asking the question: “What am I?” Then he and his wife Tara started a family, and he realized he needed to start making money. Thus sparked a decades-long quest to discover how to achieve financial success and accomplish his dreams without compromising his inner journey.
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‍The outcome was a radical discovery. Deep self-discovery isn't just on a meditation cushion or in a cabin in the woods. It’s in all things, at all times — from raising kids to leading a startup, from creating fine art to running a sales team. In other words: Ambition and inner work aren’t just compatible, they fuel each other to new heights.

‍Today, Joe is one of the most sought-after coaches in the world, supporting top leaders and executives in companies like Apple, OpenAI, and Google. He founded the Art of Accomplishment and distilled the work he was doing with clients into practical tools, exercises, and courses made available to anyone committed to their journey.

The journey isn't always easy. While we emphasize enjoyment, this work will take you out of your comfort zone and into your growth edge. But if you show up wholeheartedly, it will be incredibly rewarding — because that's where change happens.